am. The glorious sunny weather in Switzerland in the middle of March 2010 made the 42nd Engadin Ski Marathon an unforgettable experience for the over 11,400 cross-country skiers participating in the event. And for the very first time, participants' friends and family and, of course, all "Engadin" fans were able to follow the marathon action live online, thanks to the transmission of live pictures. From the start to the finish line, two photographers from swiss-image.ch, Rémy Steinegger and Andy Mettler, photographed the race along the entire course with their Canon pro cameras. The Swisscom Live Image Transmission system enabled the high-resolution photos to be transferred to a web server using Swisscom 3G data transmission. The images were immediately uploaded to the Live Image Ticker, and the live photos could be seen in the flash animation no more than 40 seconds later. "We have already used the Live Image Ticker at several major events since autumn 2009," says Andy Mettler, "but this time, even we were flabbergasted by the reception this gained. Even while the marathon was still underway, we were receiving calls from internet users enthusing about this new image service."

Live Image Ticker Engadin Ski Marathon 2010 >>